Override meta tags using specific URL : force a stack to de triggered

AdManagement uses some <meta> tags during his lifecycle.

  • pbstck_context:xxxx are used to decide the page context (and with that choose the correct stack)
  • ad:xxx are used to prepare targetings sent to GAM

You can now add or override these meta tags by adding key/values in the URL like this:

https://yourwebsite.com/article/123414?pbstck_context:subsection=blabla&ad:my_key=my_value

The meta tag in the page are not modified, but AdManagement will use those values.

pbstck_context:xxxx

You can see the current page context in AdManagement’s logs. 

To have access to our logs, you can use localStorage.kleanads="debug"

And that, using the URL, we are overriding certain values.

ad:xxx

You can see within the ad call's payload (GAM call) cust_params the new values retrieved from the URL. Those key values are sent at page level targeting.